One-Time Campaign — Commercial Photography
Brand Launch Campaign
For product launches, website refreshes, rebrands, and seasonal campaigns. Walk away with a complete library of professional imagery and short-form video ready to publish across every channel.
Is This Right for You?
Who Hires Lauren for a Brand Launch
Skincare & Beauty
You’re launching a new product line and need professional imagery for your Shopify store, email campaign, and organic social before your launch date.
Jewelry
You have a new collection dropping and need editorial-quality product and lifestyle images that communicate luxury and craftsmanship.
Coffee & Hospitality
You’re opening a new location or refreshing your brand and need photography that captures the atmosphere, the product, and the feeling.
Fashion & Boutiques
You have a new seasonal collection and need a full shoot day to build out campaign assets across channels.
What You Receive
Brand Launch Campaign Deliverables
Creative Discovery Call
We discuss your brand, target audience, launch goals, mood, and desired content usage before a single shot is planned.
Mood Board & Shot List
Lauren builds a complete visual direction document including reference imagery, locations, styling notes, and a shot-by-shot production list.
Full Production Day
3–6 hour on-location shoot. Product photography, lifestyle imagery, model direction (if applicable), and short-form video capture.
35–50 Edited Images
A complete library of professionally edited, high-resolution images — optimized for web, print, email, and social.
2–5 Edited Reels
Vertical short-form video edited for Instagram, TikTok, and Meta ads. Ready to publish or hand to your social team.
Commercial Usage Rights
Organic commercial use included for your website, email, social, Amazon, and Shopify. Paid advertising licensing available as an add-on.
Organized Asset Delivery
Images and video delivered in a structured folder system organized by category. Ready to upload, share with your team, or archive.
Investment
Brand Launch Campaign Pricing
Campaigns are scoped to your brand’s specific production needs, number of products, locations, and usage rights required.
$2,500 – $5,000+
Most brand launch campaigns fall in this range. Full buyout campaigns and editorial productions with models, HMU, and multiple locations are scoped separately.
Usage rights are a significant factor in pricing. A brand needing imagery for organic channels is priced differently than a brand running national paid advertising — which is exactly why DHC-level campaigns require custom proposals.
Ready to Launch?
Let’s Plan Your Campaign
Tell us about your brand, your launch timeline, and what you need. Lauren will come back with a custom scope and proposal.